On June 10th 2018 I started a magical journey when I took over as Chief Product Officer at Crane Stationery. I was humbled to become part of the Mohawk team and honored to be charged with revolutionizing a brand that is part of the historical fabric of the United States of America.
Over of 24 months we worked to bring Crane into a new light collaborating with New York based design studio COLLINS and strategy agency Nucleus to craft our new direction. Read our story below at It’s Nice That.
“The Crane Paper Company rebrand by COLLINS looks to Art Nouveau for its elegant graphics”
Source – It’s Nice That
Author – Jenny Brewer
